Course 2024-2025

Project: entrepreneurship [EIMIB215]

  • 10 credits
  • 90h+30h
  • 2nd quarter
Language of instruction: French / Français

Learning outcomes

The Entrepreneurship Project involves students in the development of a business plan. The students will have to propose a new service or good to be marketed for which they will provide a detailed analysis including financial, marketing and technological aspects accompanying the launch of the activity in question. For the technological aspects, students choose a sector of activity consistent with their field of study (SEV or MI). The analysis can be done either for an existing or a new organisation. If the project is based on an existing organisation, the necessary data will be provided to the students (e.g. accounting data). On the other hand, for new organisations, the students will have to start from a simplified market study. The students choose a sector of activity consistent with their field of study (SEV or MI) and propose a careful analysis of the

Objectives

The main objective of this activity is to get students to decompartmentalise their knowledge of the different management and science subjects in their programme. To this end, they produce a business plan that draws on skills related to accounting and marketing, among others, but also on the specific courses of their major (SEV or MI). The document written must respect the standards usually followed by business plans used in the economic world. In order to reinforce the writing techniques in English, an "executive summary" accompanying the document will be written in English. Finally, the oral defence of the work is done in French, in front of a jury.

Content

Regarding the disciplinary aspects, the activity is mainly based on the courses of "Financial and Analytical Accounting", "Marketing Management" as well as on the sector courses (SEV or MI). The activity will also focus on cross-curricular skills such as self-knowledge (in relation to collaborative work), writing techniques necessary for the production of a report (structure, bibliographical references, etc.) but also presentation techniques (speaking in front of a large audience, group dynamics during the presentation, etc.). The students will be accompanied in the progression of their mastery of these skills through specific devices (role-playing, role-playing, etc.). As the students' work must include a written part in English (executive summary), a specific support for writing in this language is provided


Teaching methods

The course is based on: 1- Oral presentations, supported by PowerPoint slides made available to students on Webcampus 2- Exercises, which develop in line with the material covered in the course 3- Coaching sessions 4- Collaborative working sessions

Evaluations

The evaluation of the acquisition of disciplinary competences will be mainly based on the written report produced by the students as well as their oral defence. The cross-curricular competences will be assessed on the basis of one or more assignments, the instructions for which will be given at the beginning of the term.

Language of instruction

French / Français

Location for course

NAMUR

Organizer

Faculté des sciences économiques, sociales et de gestion
Rue de Bruxelles, 61
5000 NAMUR

Degree of Reference

Undergraduate Degree